Pricing Rules can be configured with different conditions to control when a price adjustment should apply.

Two of the most important settings are the Purchase Period and Applied Period. If more than one Pricing Rule matches a booking, the Priority setting determines the order in which those rules are applied.

This article explains how these settings work and provides examples to help you configure your Pricing Rules correctly.

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Purchase Period vs. Applied Period

When creating a Pricing Rule, you can define two different date ranges:

• Purchase Period – when the customer makes the booking.
• Applied Period – when the activity takes place.

These dates control different parts of the booking.

A simple way to remember

Purchase Period = When the customer buys
Applied Period = When the customer travels

Both conditions must be satisfied for the Pricing Rule to apply.

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Purchase Period

The Purchase Period determines when a customer must make their booking for the Pricing Rule to apply.

Think of it as:

“When is this promotion available for purchase?”

For example, you want to run an Early Bird promotion from 1 June to 15 June.

Your Purchase Period would be:

From: 1 June
Until: 15 June

A customer who makes a booking on 5 June can qualify for the Pricing Rule, provided all the other conditions are also met.

A customer who makes a booking on 20 June will not qualify.

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Applied Period

The Applied Period determines when the actual activity or experience must take place for the Pricing Rule to apply.

Think of it as:

“When must the customer take the experience?”

For example, you want to offer a discount on summer tours taking place from 1 July to 31 August.

Your Applied Period would be:

From: 1 July
Until: 31 August

Only activities taking place within this period can qualify for the rule.

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How the Two Periods Work Together

The Purchase Period and Applied Period work together.

A booking must satisfy both date conditions for the Pricing Rule to apply.

Example: Early Bird Summer Promotion

You want to offer a 15% discount for customers who book early for summer tours.

Your Pricing Rule is configured as follows:

Setting	Configuration
Purchase Period	1 June – 15 June
Applied Period	1 July – 31 August
Rule	Decrease by 15%

Scenario 1 – Rule Applies ✅

Booking date: 5 June
Activity date: 15 July

The booking date is within the Purchase Period, and the activity date is within the Applied Period.

Result: 15% discount is applied.

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Scenario 2 – Rule Does Not Apply ❌

Booking date: 5 June
Activity date: 20 June

The booking date is within the Purchase Period, but the activity date is outside the Applied Period.

Result: No discount is applied.

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Scenario 3 – Rule Does Not Apply ❌

Booking date: 20 June
Activity date: 15 July

The activity date is within the Applied Period, but the booking date is outside the Purchase Period.

Result: No discount is applied.

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Quick Reference

Purchase Date	Activity Date	Pricing Rule
Within Purchase Period	Within Applied Period	✅ Applies
Within Purchase Period	Outside Applied Period	❌ Does not apply
Outside Purchase Period	Within Applied Period	❌ Does not apply
Outside Purchase Period	Outside Applied Period	❌ Does not apply

Important

The Purchase Period and Applied Period are independent conditions. Having a valid booking date alone is not enough—the activity date must also meet the rule’s conditions.

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Additional Conditions

Purchase and Applied Periods are not the only conditions that can affect whether a Pricing Rule applies.

You can further restrict a rule using:

Weekdays

Select specific days of the week.

For example, you can create a rule that applies only on:

• Saturday
• Sunday

This is useful for weekend surcharges.

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Time of Day

You can specify a time window during which the activity must start.

For example:

From: 10:00
Until: 18:00

Only activities starting within this time window qualify.

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Minimum Days in Advance

You can require customers to book a certain number of days before the activity.

For example:

Minimum days in advance: 7

The Pricing Rule will only apply when the booking is made at least seven days before the activity.

This is particularly useful for Early Bird promotions.

Frequently Asked Questions